Standard Convert free trials stretch over 15 days.
Your 30-day V.I.P trial is courtesy of Conversion.
Installed Across 40,000 Sites.
We offer a full range of advanced developer features for sophisticated testing. Plus 90+ integrations with tools like Hotjar to work seamlessly with your existing tech stack.
Convert’s tool is the only enterprise solution that stores no personal data in the default setting. Test without consent, keep optimizing & we have your back.
ConversionXL studies show that we are one of the fastest testing tools out there. Yet we’ve beaten the blink that skews results and damages your reputation.
Endless waits are over. When you ask us for help, you talk to human experts who know our tool inside out, value your time & don’t give up till you’re satisfied.
Experimentation is Human Nature
Best in class A/B testing features like advanced targeting & post segmentation in every plan. Starting $299/mo.
Mature split testing features like hybrid tests and multipage split tests.
In the mvt testing set up, change a cluster of page elements in each version to find the highest performing combination.
Make different changes across linked pages to optimize your entire funnel—or your entire site–simultaneously.
Serve prospect needs like never before with free personalizations that match visitor segments to relevant, unique site experiences.
Bring the power of experimentation to all your growth channels and strategies. Get around cookie issues and unlock the potential of data with server side testing, release better products, faster with feature flagging and rollouts.
Get Hands-On With Your Tests
Want a WYSIWYG editor? We still have it. But it's a fraction of what the new Convert Visual Editor is all about. Try our Code Editor - It allows you to work with JS & CSS on Global and Variation levels. We’re proud of its ability to bring the most ambitious changes to life.
All rendered blink-free, thanks to the deep_DOM_element Jquery selector. Want to harness the ever evolving copy skills of AI? Play with our AI Wizard (within the Visual Editor). Choose from several evergreen persuasion principles & copy frameworks to improve and clarify your site content with.
Convert Experiences is the only A/B testing tool in the market that doesn't charge extra for full-stack capabilities. We believe experimentation is incomplete, if you can't apply its principles across all your growth channels and motions. We've made our offering Full Stack - with server side experimentation (serve code and variations from your server, instead of relying on your traffic's browser), A/B testing across both web & apps, feature flagging & rollouts to build and release better products, faster. More to come!
Use data locked in your customer data platform (CDP) of choice to segment audiences and trigger tests.
We are proud of our QA widget. And testers love the convenience. It is a reliable way to switch previews, to check the health of the Convert tracking script installation, and to dive into real-time event streams of your controls and variants (via the Live Logs) - for efficient troubleshooting.
Use 9 goal templates to help gauge the success of your variants. Set up advanced goals with 40+ filter conditions. Or import goals from Google Analytics. Set scroll goals and click goals.
Precision in terms of when you should launch your experiments. Use our web & dynamic triggers to push changes live only when certain conditions (like element enters view port, element is clicked - among others) are met. Triggers - also referred to as manual activation in many tools - help eliminate noise and reach statistical significance faster.
Build tests directly in our JS editor—which gives you full acess to your site’s JS, jQuery and CSS. Plus, create tests based on JS event pushing, so you can track and account for user behavior.
Sources, channels, and geo-locations that underperform, don't need to stay that way. Segment off users by historical behavior, third party input using Data Sources, cookies, or JS events. And, give underperformers the boost they need.
In the end, it’s individuals who convert. So focus on the individual. Convert’s personalization features allow you to be more persuasive—matching specific pages to specific people with rich geo-targeting.
From CTR, AOV, RPV, to ROI—compare any of your KPIs with high confidence, and low costs. We stop tests at the right time: once they reach the capped visitors, statistical significance, or your fixed time window. So you save money, and can test something new.
What Test Methodology does Convert use?
Slice and dice your test data with ease after concluding your experiments. Identify segments like new/returning users, browsers used, devices used, campaigns clicked, and resident countriesfrom the audiences exposed to your variants. Take advantage of custom segments as well, so that no learning is lost.
Tackle anomalies head-on with both Winsorizing (adjusting outliers based on percentiles) and Capping (setting fixed limits). Whether you’re analyzing unpredictable traffic or refining high-stakes tests, this ensures reliable data.
And now? It works seamlessly across Shopify, APIs, and Webhooks—making outlier detection available everywhere.
Convert's Sequential Testing is designed to speed up A/B tests without sacrificing rigor. Powered by Asymptotic Confidence Sequences, it keeps the process of validation dynamic & responsive. You can evaluate A/B tests at any point during the run, making prompt and informed decisions. We help you manage error rates, despite check-ins.
Access both Frequentist and Bayesian options in every plan released in 2023. For Frequentist, get access to two-tails or one-tail Z-test and multiple comparison corrections like: Bonferroni and Sidak.These offer more view options while looking at test data, allowing Convert customers to get precise with p-values or to work with the Bayesian chance to win probability, depending on the nature of the experiment and its design.
Even big tech firms see Sample Ratio Mismatch creep into 6%-10% of their experiments. SRM (or the instance where the control & the variant in your experiment do not receive equal split of traffic) is such an important validity threat that most experts consider peeking for the purpose of detecting SRM an acceptable risk.
In Convert reports, you can now choose to be notified of SRM when it occurs.
Guessing when your test will reach completion is a thing of the past. With our new Live Duration Insights®️, you have real-time visibility into the progress of your primary metric of interest’s journey toward statistical significance.
Observations and the Knowledge Base work in tandem for test lifecycle management.
Use Observations to capture what inspires you to run tests. You can append meta data to your Observations, covering site area where potential tests will be run, metrics impacted, and even screenshots.
Once an Observation has informed a hypothesis and has been run as a test, it can be sent to the Knowledge Base in one click where it is stored to be filtered by the experiment result, learning, who proposed the idea and more.
Wisdom says don’t run simultaneous tests on the same page, or set of pages. Actual business decisions are taken based on risk/reward analysis. Often targeting the same page with two experiments might make sense in terms of expediting learning and avoiding opportunity costs. For the discerning tester, we have the collision prevention feature that prevents users bucketed in one experience from being exposed to a second (potentially) conflicting experience.
Transparency, security and compliance come to the forefront with the Convert Experiences Change History. This centralized stream of activity spans all projects in your account, controls and monitors access of information in the company and serves as an audit trail during incident reviews.
The secure, token-based Convert API lets you create new tests and experiences, retrieve and modify settings, and generate reports and overviews, without ever logging into the app.
Convenient for CRO agencies, organizations with a high testing velocity, and developers interested in bringing the abilities of Convert Experiences to their own ecosystem.
Dedicated spaces optimizers can use to deploy tests in different settings.
Each environment comes with its own tracking script. Launch tests on Staging for function-heavy QA. Or reserve an Environment each for rollouts and validation-first experiences like A/B tests & multivariate tests.
With BYOID you have the ability to randomize visitors/site traffic based on IDs from your own tech stack (and data platforms). You no longer use Convert’s IDs for bucketing users into experiences. This means you have more control over cookie persistence (it is tied to the persistence mandates that govern where/how the IDs are generated at your end). And you can also tie your own insights to test results more easily.
**Only available in Enterprise plans.
Download complete projects, with all their settings. Or choose to export only certain elements like complex goals & advanced audience targeting segments. These items are exported as JSON files which can then be integrated into new Convert accounts. This is a tool to standardize experimentation workflows and for agencies, to bring their unique process to blank accounts in mere seconds.
Complete control over who accesses your Convert Experiences account. Only allow members of your organization to log in with Single Sign-On that integrates with your existing authentication layers. Ditch messy passwords. Using your A/B testing tool got easier, yet more secure.
As a Convert Experiences user, making your site and your business better should be your only concern. That’s why we have a privacy roadmap and provisions, like no other.
Want to step outside the box with your testing? Want to open up our tool and see what it can do? We’ve built timely, easy to read and useful notifications right into the app. Get signaled about the privacy impact of turning on key features. Make good decisions. Keep your testing effective and compliant.
Something you know + something you have = unparalleled data security. That’s the premise for the Convert Experiences two-factor authentication as default on every plan. With this feature you add much needed layers of protection to your testing system. For further ease of use we also offer Single Sign-On (SSO) for specific plan levels to integrate with your existing authentication layers.
An enterprise plan feature, segregation completely isolates the data generated by your Convert Experiences account.
While all data is safe and separate in the Convert ecosystem, Segregation takes this buffer up a notch with the ability to allow multi-account management.
For example, large orgs with several offices in different locations can unlink data sets from each other, even if their projects sit in the same Convert account.
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I've worked with Wordpress for about 15 years, and split testing was something I avoided like the plague. I'm happy to say that Convert.com got me past those fears because of the simplicity of setup and ease of use.
Craig ChamberlinIT Manager / WP Developer, Precision Electric
The world’s most privacy-oriented A/B Testing Software
Site visitors are lumped into “buckets”—rather than singled out individually or tracked with cookies. So in the default setting, you can run Convert without requiring user consent.
We chose to host our tool where we found the strictest possible data protection laws. We found that in Frankfurt, Germany.
With no cross-border data transfers, and no personal data stored—Convert falls under the “legitimate interest” condition for compliance. If you do turn on a feature that might jeopardize your compliance status—you’ll get an in-app alert.
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Go as Deep & Technical as You Like
The depth and capabilities of Convert Experiences for experimentation just blew me away. Convert knows that one size does _not_ fit all, and have provided so many places to inject a script at runtime to be able to decide when and how to run an experiment. This is so huge for me because the app I experiment on is written with wildly changing view layers. The specific feature I'm describing is called "JS Conditions" or DMP Profiling.
I've used Adobe, Optimizely, Google experiments, etc. and none of them really let you get your hands dirty with the code like this tool.
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Ken HansonModern Message
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Value Unlike Any Other Tool in the Market
Convert provides great support for those starting out with CRO, all the way to companies running multiple teams spread across the world.
You can expect fast, 24/7 responses to the questions you and your team might have and their integration with Google Analytics allows you to do your analysis in the way you want. The value you get for the price is unlike any other in this industry.
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Guido JansenCRO Influencer & International Speaker
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Best A/B Testing Platform
As a small start-up, we are always looking to increase our CRO. It's always a question of what works and what doesn't at this very moment. During our first two years, we did manual tests which were often hard to track and most of the time didn't get documented due to our marketing team being a 1 person "department". Convert has changed all of that for us - we are A/B testing and seeing actual results! The ROI is huge. Convert is, in our opinion, the best A/B testing platform out there.
Madison PVia G2 Crowd
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The best testing environment we've used
There are so many features that we love, like:
- The frontend Javascript-based tests are very easy to setup and run, with some of our simpler tests going up in 30mins or less.
- The backend tests (though a little more time consuming) allow for greater flexibility and utility for testing larger UI/UX changes
- Built in audiences make it easy for us to capture mobile vs desktop users or even only test during weekdays or business hours.
- Customizeable goals allow us to set up our tests to give relevant data about what our AB test is trying to achieve.
- The data captured is easy to read and gives us the assurance that what we are testing is/isn't moving us towards our goals.
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Abby RCo-Founder and CMO
Via G2 Crowd
FAQ
Absolutely not! Our visual editor makes it easy to get your first test started in seconds. Anyone on your team can switch out text, images, CTAs or HTML/CSS elements—all without a single line of code.
We have plans built around every organization size and flexible monthly billing. They start at $799 a month in the annual by month payment mode. If you’d like to know more, give our trial a shot! A sales rep will be in touch, and will be happy to discuss your options with you.
In a gist—yes! Customers from a myriad of backgrounds and niches have used Convert with success. We offer dozens of integrations, making it easy for you to consolidate Convert data with your existing marketing efforts. We offer scalable plans that accommodate enterprise clients. We allow for unlimited and users and clients—which is ideal for agencies. And we provide smaller plans, for our SME clients with less traffic.
30-Day Free Trial. No Credit Card Required.
