We solemnly promise that each bit of content you read here is thoughtfully curated or crafted by a human, for a human. We spend hundreds of hours every month speaking to experts with decades of experience. Our blogs are more a journalistic report on the state of experimentation than a single perspective article. Enjoy!
In October 2020, Google introduced Google Analytics 4 (GA4), its largest update to Google Analytics since the popular tool was unveiled in 2005. Since then, there’s been tons of excitement with regards to the direction Google is taking the product, as well as a lot of questions regarding the...
There is a great Chinese proverb — chase too many rabbits, catch none. This maxim couldn’t be more applicable to content marketing. There are just too many SEO strategies to do them all. And when it comes to link building, your best bet is to focus on one approach...
No matter what digital campaigns you’re planning this year, you’re definitely going to need a killer landing page design strategy. As the key element to driving conversions on your website, landing pages need to be highly optimized to influence consumer behavior and purchase decisions. And with the widespread availability...
A Facebook landing page is like a gateway between your Facebook ad and your product. And it’s extremely important that you get it right to get good Facebook advertising results. Imagine seeing a Facebook ad about a new Lion King movie… Clicking on it to sign up to see...
At the start of the 1980s, a husband and wife sat together at a dining room table and conceived what would be the world’s first eCommerce website. Alexander Randall was Ph.D. in General System research and his wife, Cameron Hall, had a degree in economics. Both combined their knowledge...
Regardless of your marketing budget, when it comes to reaching your audience, what counts is how good you are at making decisions. It doesn’t matter whether you want to raise awareness, generate leads, or make sales. These decisions will influence your conversions, profits, and ultimately, your future growth potential....
The Convert Experiences blog has a great mix of current news, information, and useful guides
The topics covered are varied, including transparency & privacy, technical writeups, best practices, and industry roundups, all while staying relevant to marketers and optimizers of all skill levels.
Articles are backed up by practical, real-world examples and vetted by industry experts, so new pieces are always relevant with the most up-to-date information. It is one of my go-to sources for CRO focused content!
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Matt Beischel
Founder & CEO, CorvusCRO
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Your Blog Section is a great resource for both brands and marketers
I love the content you publish at Convert. I appreciate the time you take to produce such insightful posts on various marketing-related topics.
The majority of posts include real examples from brands and marketing campaigns, which is a great value addition for your readers. I personally enjoy many of your expert roundup posts, case studies, and the latest marketing tactics you cover.
Your blog section is a great resource for both brands and marketers. Kudos to the team!
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Shane Barker
Digital Marketing Consultant and strategist
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