And use ads as part of your CRO roadmap For me, traffic has always felt like a luxury. I live in the startup world, where I’m lucky if we have enough traffic and conversions to run even a few A/B tests per month. Yet I’ve never let that stop me from testing. Instead, I’ve moved…
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In case you didn’t notice, there is a consolidation rush happening. The world is moving towards what we like to call the “zero-click” everything. While consumers want their insights without clicking through to websites, the SaaS landscape is collapsing into agent-handled workflows and micro-apps that allow a few big...
How do you create effective workflows that deal with large volumes of user text data? Like, say you want an LLM to analyse large volumes of user feedback for insights as a workflow. In this instance, what you need to learn is a process called Retrieval Augmented Generation (RAG)....
We’ve done quite a bit in n8n, but we haven’t really created any meaningful connections. And by meaningful connections, I mean connecting to the likes of Google, Slack, Airtable, or other tools you might be using. So far, we have a manual process for entering user text into a...
Google has quietly revived one of its oldest product names: Google Web Optimizer. In late November and early December, Google published a series of new help-center documents describing a new Website Optimizer inside Google Ads. The tool doesn’t appear in any Google Ads account yet. The documentation though is...
Interview with Riccardo Oricchio There’s the experimentation everyone talks about. And then there’s how it actually happens. We’re hunting for signals in the noise to bring you conversations with people who live in the data. The ones who obsess over test design and know how to get buy-in when...
I don’t know about you, but I get bored manually trudging through an interaction with an LLM. We say something, it says something back, and on and on, until we get what we need. Worse still, in previous steps we took a single interaction with ChatGPT to analyse user...
