We solemnly promise that each bit of content you read here is thoughtfully curated or crafted by a human, for a human. We spend hundreds of hours every month speaking to experts with decades of experience. Our blogs are more a journalistic report on the state of experimentation than a single perspective article. Enjoy!
Dionysia is Convert's Head of Integrations & Data Privacy and Information Security Officer. You can find Dionysia navigating the complex landscape of regulatory compliance and developing technical solutions to help mitigate privacy and security vulnerabilities. Connect with her on LinkedIn.
Understand How Your A/B Tests Affect User Behavior in Forms and Checkouts So, you’ve set up your A/B test with Convert and are ready to start optimizing your site. You know it will tell you the percentage of people converting through your registration form or checkout for each variant....
Contentsquare is an enterprise-level UX optimization platform. Acting as a prioritization layer between traditional analytics tools and Convert, Contentsquare empowers the entire digital team to identify areas of focus for testing, enabling you to run more accurate tests and create uplift more often. Visualize how your audience navigates your...
Google Consent Mode is here and it’s a huge step forward for user privacy. In this article, I’ll lay out step-by-step instructions to help you set it up, integrate it with your A/B testing tool, and make a case for why this addition is useful for GDPR and CCPA....
On July 16, 2020, the Court of Justice of the European Union (the “CJEU”) issued its landmark judgment in the Schrems II case (case C-311/18). In its judgment, the CJEU concluded that the Standard Contractual Clauses (the “SCCs”) issued by the European Commission for the transfer of personal data...
Before we dive into how ITP (Intelligent Tracking Prevention from Safari), ETP (Enhanced Tracking Protection from Mozilla), and Tracking Prevention from Microsoft Edge are impacting your Convert Experiences Reports, let’s get you up to date on these features. Here are a few helpful articles from Convert to kick things...
2018 went down as the year privacy changed forever. The GDPR left its mark… in memes that made us laugh and sweeping data collection, processing and transparency requests that left us (a little) overwhelmed. But no one was expecting 2019 to be a whopper. Yet, it was. Browsers pitched...
The Convert Experiences blog has a great mix of current news, information, and useful guides
The topics covered are varied, including transparency & privacy, technical writeups, best practices, and industry roundups, all while staying relevant to marketers and optimizers of all skill levels.
Articles are backed up by practical, real-world examples and vetted by industry experts, so new pieces are always relevant with the most up-to-date information. It is one of my go-to sources for CRO focused content!
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Matt Beischel
Founder & CEO, CorvusCRO
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Your Blog Section is a great resource for both brands and marketers
I love the content you publish at Convert. I appreciate the time you take to produce such insightful posts on various marketing-related topics.
The majority of posts include real examples from brands and marketing campaigns, which is a great value addition for your readers. I personally enjoy many of your expert roundup posts, case studies, and the latest marketing tactics you cover.
Your blog section is a great resource for both brands and marketers. Kudos to the team!
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Shane Barker
Digital Marketing Consultant and strategist
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